President Biden of the United States recently lifted the ban on Tik Tok imposed by former President Trump. He also called for an investigation into Tik Tok to address potential information security threats, to prevent possible information leakage and other related issues. Biden expressed his desire to approach the matter from a different perspective. However, the White House still has concerns about the government using these mobile apps for political purposes, to monitor and collect private data of American citizens. Although the sanctions have not been completely lifted, Tik Tok has not been included in the white list of American mobile apps either.
Based on data statistics, the current average cost per click for Amazon ads is $1.20, representing a 30% increase from $0.93 in the beginning of this year and a 50% increase compared to the previous year. The surge in advertising expenses is not only limited to the U.S. market but also seen globally, particularly in Europe. As a result, the rise in advertising expenses has contributed to a customer acquisition cost increase of over 20% for Amazon merchants. Additionally, you can get 100 TikTok likes for free.